The Importance of Having a Strong Brand

Branding is a marketing practice that makes an impression on customers and allows them to know what to expect from a company and its products. A strong brand is important …

Alipay direct integration with Weibo Mini Programs

Breaking News for September 17th: According to the media “Tech Planet” (Tech星球)(ID:tech618) , Alipay’s mini programs will soon achieve comprehensive and seamless integration with Weibo in three major aspects: scenarios, products …

Reasons to Invest in Vietnam

Vietnam offers a lot of potential for foreign investors, especially for those looking to venture into Asia. The Southeast Asian country, located on the South China Sea and known for …

Massage Chairs Are No Longer a Trend

As the digital revolution in China continues and technology becomes less of a luxury and more of a necessity in the country’s culture of automation and innovation, local businesses are …

The Importance of “Digital” in Business Today

Marketing has changed rapidly in the past few years and does not show any signs of slowing down. The digital marketing landscape that includes SEO, social media, pay-per-click, and content …

The importance of event marketing

There should be no questioning about the power of live events. As reported by the Event Marketing 2019: Benchmarks and Trends report (84%) of leadership—Vice President and C-Suite—believe live events are …

How to do content marketing in China?

While doing business in China, having a good relationship with your audience is an essential. China has a one-in-a-kind digital world, with very specific consumers behavior, which are allowed to …